Prof. Wilberforce Achiaw Owusu-Ansah

Associate Professor

Dept: Marketing and Corporate Strategy
TF 02, THIRD FLOOR, AYIM BUILDING COMPLEX
PMB, KNUST School of Business,
KNUST - Kumasi , Ghana
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Research Areas/Interests

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Publications

     

    Books/Book Chapters

    • Owusu-Ansah W.A., (2014) Entrepreneurship Education and Training: Insights from Ghana, Kenya, and Mozambique, Editors Alicia Robbs, Alexandria Valerio and Brent Parton, International Bank for Reconstruction and Development/World Bank, USA ISBN: 978-1-4648 0278-2/ 978-1-4648-0279-9 (*contributor)
    • Owusu-Ansah W.A., (2014) Entrepreneurship Education and Training Programs Around the World: Dimensions for Success Authors: Alexandria Valerio, Brent Parton, Alicia Robb, International Bank for Reconstruction and Development/World Bank, USA. ISBN: 978_1_4648-0202-7/ 978-1-4648-0203-4 (*contributor)
    • Owusu-Ansah, W.A., (2012), Entrepreneurship Education on Career Intentions and Decisions: A Comparative Study of Tertiary Students in Ireland and Ghana, Germany, LAP LAMBERT Academic Publishing, July (2012) (ISBN-10: 3659168777 ISBN-13: 978-3659168772
    • Owusu-Ansah, W. and Fleming, P. (2002), The Impact of Entrepreneurship Education on Business Venturing: A Longitudinal Survey of Irish Graduates, A Book Chapter in Internationalizing Entrepreneurship Education and Training, Nieuwenhuizen and Klandt, (Eds) Lohmar-Koln, 91-111,

     

    Articles: (Refereed Publications)

    •  Zaato, S.G., Ismail, M., Uthamaputhran,S., Owusu-Ansah, W., Salman, A., and Owusu, J. (2023). SmartPLS-SEM Analyses Approach in Validity and Reliability of Entrepreneurial Orientation, Social Capital and Government Support Policies on SMEs Performance Instrument, Journal of Harbin Engineering University, 44 (5) 579 – 587; ISSN: 1006-7043

    • Padi, A., Owusu-Ansah, W., & Abdulai Mahmoud, M. (2022). Antecedents of corporate entrepreneurship behaviours among SMEs and competencies of the employees: A triangulation approach. International Journal of Research in Business and Social Science (2147- 4478), 11(8), 59–72. https://doi.org/10.20525/ijrbs.v11i8.2101
    • Owusu J., Hayat, N., Owusu-Ansah, W., and Oppong, P.K. (2022). Social Network Ties, Entrepreneurial Orientation, and Entrepreneurial Intention among University Students in Ghana. Australian Journal of Business and Management Research 7(1), 64-78, https:doi.org/10.52283/NSWRCA.AJBMR.20220701A05;  ISSN (Online): 1839 - 0846
    • Owusu, J., Hayat, N. ., Oppong, P. K. ., and Owusu-Ansah, W. (2022). Achieving entrepreneurial intention through entrepreneurial orientation, social network ties, and market intelligence generation perspectives. International Journal of Research in Business and Social Science (2147- 4478), 11(6), 86–97. https://doi.org/10.20525/ijrbs.v11i6.1901
    •  Oppong, P. K., Owusu, J. ., and Owusu Ansah, W. (2022). Brand awareness, word of mouth and willingness to pay (WTP) high price: The role of herbal brand image in Ghana. International Journal of Research in Business and Social Science (2147- 4478), 11(6), 01–11. https://doi.org/10.20525/ijrbs.v11i6.1960
    • Antwi, C.O.; Ren, J.; Zhang, W.; Owusu-Ansah, W.; Aboagye, M.O.; Affum-Osei, E.; Agyapong, R.A. (2022). “I Am Here to Fly, but Better Get the Environment Right!” Passenger Response to Airport Servicescape. Sustainability2022, 14, 10114. https://doi.org/10.3390/su141610114
    • Padi, A., Owusu-Ansah, W. and Mahmoud, M.A. (2022). Corporate entrepreneurship and employees’ competencies: Do employees’ perceived feasibility and desirability matter?, Cogent Business & Management, 9:1, 2102129, DOI: 10.1080/23311975.2022.2102129
    • Zaato, S.G. , Ismail, M., Uthamaputhran, S, Saufi, R.A., Thoti, K.K. , Owusu-Ansah, W. and Joseph Owusu, (2022).  How Social Capital Activates Entrepreneurial Orientation, Access to Government support policies, and SMEs Performance in an Emerging Market Amidst Covid-19 Specialusis Ugdymas / Special Education 2022 1 (43) pp 553-574
    •  Zaato, S.G, Ismail,M.,  Uthamaputhran,S., Owusu-Ansah, W.,  Owusu,J.   Shuaib , A.S.M. and  Hassan, H. (2022). How Social Capital Activates the Entrepreneurial Orientation of SMEs Performance in an Emerging Country in Covid-19 Pandemic. In: Alareeni, B., Hamdan, A. (eds) Financial Technology (FinTech), Entrepreneurship, and Business Development. ICBT 2021. Lecture Notes in Networks and Systems, vol 486. Springer, Cham. pp 661-692 https://doi.org/10.1007/978-3-031-08087-6_472022
    • Ampofo, E.T., Owusu-Ansah, W. and Owusu, J. (2021) Organisational embeddedness and life satisfaction among star-rated hotel employees in Accra: The role of perception of organisational politics and job satisfaction, Antolia DOI: 10.1080/1303291 7.2021.1944885
    • Owusu J., Owusu-Ansah, W., Djan, K.O. and Anin, E.K. (2021) Impact of Financial Resource Building Effort on Financial Resource Availability among Small and Medium Enterprises Cogent Business & Management, 8: l, 1920676, DOI:10.1080/23311975.2021.1920676
    • Antwi, C.O.; Ren, J.; Owusu-Ansah, W.; Mensah, H.K.; Aboagye, M.O. (2021). Airport Self-Service Technologies, Passenger Self-Concept, and Behavior: An Attributional View. Sustainability, 13, 3134.https://doi.org/10.3390/su13063134
    • Zaato S.G., Ismail M., Uthamaputhran S., Owusu-Ansah W., and Owusu J. (2021) The Influence of Entrepreneurial Orientation on SMEs Performance in Ghana: The Role of Social Capital and Government Support Policies. In: Alareeni B., Hamdan A., Elgedawy I. (eds) The Importance of New Technologies and Entrepreneurship in Business Development: In The Context of Economic Diversity in Developing Countries. ICBT 2020. Lecture Notes in Networks and Systems, vol. 194. Springer Cham. https://doi.org/1 0.1007/978-3-030-692216_96
    • Zaato, S.G., Ismail, M., Uthamaputhran, S., Noorshella Che Nawi, N.C., Owusu-Ansah, W. and Owusu, J. (2020) The Influence of Entrepreneurial Orientation on SMEs Performance in Ghana with Social Capital as a mediator and Government Support Policies as moderator. In Current Issues in Entrepreneurship and Business, Penerbit UMK, pp 273301 (www.umk.edu.my)
    • Owusu, J., and Owusu-Ansah, W,. (2020). Understanding crowd funding ecosystem as alternative source of entrepreneurial finance for SMEs in Ghana. International Journal of Innovation, Creativity and Change, 13 (l l): 93 1-946
    • Zaato, S.G., Ismail, M,, Uthamaputhran, S. and Owusu-Ansah, W.(2020). The impact of entrepreneurial orientation on SMEs performance in Ghana: the role of social capital and government support policies. Journal of Management and Entrepreneurship, (22(2):99-114.
    • Djan, K.O. and Owusu-Ansah, W.A. (2020) Assessing the Impact of the Huawei Brand on the Information Communication Technology Infrastructure of Ghana. In Zhang, W., Alon, I., Lattemann, C. (Eds.) Huawei Goes Global Volume II: Regional, Geopolitical Perspectives and Crisis Management. Palgrave Macmillan pp. 187-205 Studies of Internationalization in Emerging Markets
    • Owusu-Ansah, W. , Owusu Ansah, M and Poku, K.., (2019), Entrepreneurial Scaled Behavioural indicators: Concept development and measure validation, Cogent Social Sciences 5: 1685366 https://doi.org/0.1080/2331 1886.2019.1685366
    • Ahlijah B, Ak01nca, S. Y. and Owusu-Ansah, W. (2017). Assessment of the Production, Technology and Marketing Challenges Facing Starch Producing Companies in Ghana. Open Journal of Business and Management, Vol. 5, 532-542
    •  Owusu-Ansah, W., Cudjoe, G.A. and Poku, K (2017) The effect of non-financial support services on small and medium enterprises (SME's) development in a developing economy, International Journal of Business, Humanities and Technology, Vol. 7 (l), pp. 20-30
    • Poku, K. and Owusu-Ansah, W. (2017). Customer Relationship Management Capability and Organizational Performance in Small and Medium Enterprises in a Developing Economy: The Moderating Effect of Competitive Intensity, Conference Proceedings of the18th International Academy of Africa Business & Development, (1 May 2017) Georgia, Atlanta, USA ISBN: 978-0-620-75595-5
    • Owusu-Ansah, W. A. and K. Poku (2012), Entrepreneurship Education, a Panacea to Graduate Unemployment in Ghana? International Journal of Humanities and Social Science Vol. 2 No. 15; August, USA
    • Agyapong, V.I.O. and Owusu-Ansah, W.A., (2012) Worklife Balance among Part-Time MBA Students of Kwame Nkrumah University of Science and Technology School of Business in Ghana, International Journal Business and Social Science, Vol.3 No. 13; July, USA
    • Owusu-Ansah, W.A. and Poku, K. (2012), The Effect of Tertiary Education on Enterprising Competencies Development in Ghana: A Case Study of Kwame Nkrumah Unversity of Science and Technology, CASS Journal of Art and Humanities, Vol. 2, No. 1, Jan-March (2012), Ghana
    • Poku, K. and Owusu-Ansah, W.A. (2012), Effect of Service Quality on Customer Retention in the Telecommunication Industry in Ghana: The case of Mobile Telecommunication Network (MTN) CASS Journal of Art and Humanities, Vol. 2, No. 1, Jan-March, Ghana
    • Owusu-Ansah, W. And K. Poku, (2011), "The Effect of Entrepreneurship Education on Enterprising Competencies Development and Career Intention of Students in Ghanaian Tertiary Institutions. Conference Proceedings of the 12th International Academy of Africa Business & development, Edmonton, Canada.
    • Poku, K. and W. Owusu-Ansah (2011), Service Quality and Customer Retention in the Mobile Telecommunication Industry in Ghana, Conference Proceedings of the 12th International Academy of Africa Business & development, Edmonton, Canada
    • Poku, K., W. Owusu-Ansah, and M. Zachary, (2011), Towards Examination of the Impact of Organisational Culture Traits on Bank's Performance in Ghana, Conference Proceedings of the 12th International Academy of Africa Business & development, Edmonton, Canada
    • Owusu-Ansah, W. and P. Fleming, (2004) "Educating for Enterprise: Assessing the Impact of Entrepreneurship Education in Ghana": Conference Proceedings of the efmd 34th Entrepreneurship, Innovation and Small Business (EISB),  Finland
    • Owusu-Ansah,W.,  T. Cooney, and J. Urquhart,  (2004) "Engendering Innovation in the Public Sector", Conference proceedings of the Irish Academy of Management Conference, Dublin, Ireland
    • Owusu-Ansah, W., (2004) "The Impact of Entrepreneurship Education on Career Intentions and Aspirations of Tertiary Students in Ghana Presented at 2004” Conference Proceedings of the 49th World International Council for Small Business (ICSB) Conference, South Africa
    • Owusu-Ansah, W., T. Cooney and J. Urquhart, (2003). "How Innovative is the Public Sector? A Critical Debate", Conference Proceedings of the XVII Research in Entrepreneurship and Small Business (RENT)Conference, Poland
    • Owusu-Ansah, W. and P. Fleming, (2001) "The Impact of Entrepreneurship Education on Business Venturing in Ireland: A longitudinal Study of Irish Graduates", Conference Proceedings of Internationalising Entrepreneurship Education and Training (IntEnt) Conference, South Africa (Best Academic Paper Award)
    • Owusu-Ansah, W. (2008). "Integrating the Future - Nasc's Strategy on Access to Employment, Education and Enterprise for Migrant in Cork (Enterprise section): A Research commissioned by NASC- Immigrant Support, Cork, Ireland.
    • Grosu, A and W. Owusu-Ansah, (2008)  "Multicultural Health: An Assessment of Health and Personal Social Service Needs relating to Ethnic Minority Groups within the Mid West (Ireland)" A research commissioned by Social Inclusion Unit, HSE Mid-West, Limerick, Ireland
    • Owusu-Ansah, W., (2007), "Best Practices in the Promotion of Ethnic Minority Entrepreneurs in Ireland (part of European-wide research)", A Research report submitted to University of Amsterdam/ FACET ,  The Netherlands.
    • Owusu-Ansah, W. (2001), "Obstacles and Barriers to Transnational Vocational Mobility in Ireland: An Evaluation" FAS-National Resource Centre for Vocational Guidance, Programme Development, FAS, Dublin, Ireland
    • Owusu-Ansah, W. (2001), "A Handbook for Adult Career Guidance" FAS-National Resource Centre for Vocational Guidance, Programme Development, FAS, Dublin, Ireland

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